GOOGLE TV REMOTE/

A friendlier-to-user streaming media experience.

Timeline: 2 Months

Role: UX Researcher, UX/UI Designer, Interaction Designer, Industrial Designer

Tools: Rhino, Keyshot, Figma, Photoshop, Miro, Mural, FlowMapp, Procreate, Google Docs

Team: Gerry Carrillos, Pedro Vieira

PROJECT OVERVIEW

As online streaming services and technologies continue to evolve, the demand for products that act as gateways to endless media access is growing. In this studio project, our team employed a user-centered design approach to analyze the current streaming media experience and explored ways to enhance it, as a means to create greater value for customers.

THE CHALLENGE

To simplify the navigation of complex hierarchical data within streaming media interfaces while integrating an appropriate physical solution.

THE SOLUTION

We combined our multi-disciplinary backgrounds in design and engineering to address the challenges presented by the integration of digital and physical elements of the streaming media experience.

  • In lieu of the conventional linear navigation pattern used by all competitors, the hub and spoke pattern was adopted for its ease of use and speed of navigation

  • A minimal ergonomic form factor was adopted to enhance usability and comfort

  • Capacitive touchscreen technologies were proposed for their interface responsiveness and capabilities to access large amounts of content

  • ABS polymer was specified for its durability, machinability and recyclability

PROCESS I: RESEARCH

MARKET RESEARCH/ GLOBAL PROJECTED OUTLOOK/ STREAMING MEDIA DEVICES

COMPETITIVE RESEARCH/ US SALES/ STREAMING MEDIA DEVICES

Streaming media remote control devices make up 20% of the top 50 Best Sellers list of all Electronics sales on Amazon

COMPETITIVE RESEARCH/ INDUSTRY LEADERS/ STREAMING MEDIA DEVICES

COMPETITIVE RESEARCH/ ANALOGOUS TECHNOLOGIES

INTERVIEWS/

PROCESS II: SYNTHESIS

DATA VISUALIZATION/ PERSONA AND USER JOURNEY MAPS

DATA VISUALIZATION/ STORYBOARD

DATA VISUALIZATION/ HIERARCHY OF USER NEEDS

KEY INSIGHTS/

  1. Linear Navigation is slow and ineffective option to navigate large quantities of content

  2. Physical buttons are small and cumbersome to operate, at times poorly labeled and prone to lag

  3. Too many remotes used to access streaming media

OPPORTUNITY/

How might we create a better experience for people to access streaming media content?

PROCESS III: DESIGN

IDEATION/

MULTI-LEVEL (LINEAR) VS. HUB AND SCOPE (RADIAL) NAVIGATION PATTERNS/

UI/ HOME SCREEN SITE MAP

UI/ MOVIE SEARCH USER FLOW

UI/ WIREFRAMES

FINAL PRODUCT DESIGN/

FINAL USER INTERFACE DESIGN/

FINAL INTERACTION DESIGN/

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